LouderVoice, which is Irish by the way, allows people to share their reviews of products, services, books, films, etc., etc. very easily. You can either post your review directly on their website or interact with them using a range of other methods, such as SMS or “tags” on your blog or twitter.
While the service always struck me as being “cool” and all that I couldn’t see how they were going to make any money out of it. However they have since unveiled their business solutions which do have a proper revenue stream.
Their new business service allows business owners to easily collect reviews and testimonials from their customers (one company is encourages customers to post reviews by putting stuff on the bottles they sell!)
It’s a really nice idea and hopefully the business side of it will prove successful.